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The Importance Of Online Trust
In today's increasingly networked environment, everyone wants
to rely on the web for information. But it's hard to know
which sites can be trusted -- and which sites may be fraudulent.
With the proliferation of phishing scams and other online
fraud, consumers are in need of better identity solutions.
Trust on the Internet has evolved from simply needing to secure
an e-commerce transaction to "Can I trust this site?"
To gain and maintain customer trust and confidence, it is
important that websites be "verified" -- which means
that a trusted third-party can prove that a web site is who
it says it is.
While digital certificates are one answer to gaining customer
trust through the presence of the "lock" icon, they
are not necessarily relevant to all businesses. There are
many businesses and informational web sites that don't need
encryption, but still need to let visitors know that the domain
they are visiting is legitimate and that the information the
web site contains can be trusted.
Verified Domain™ Registered
Member Program:
Building A Community Of Online Trust
As a leading worldwide Certificate Authority, GeoTrust is
the leader in developing authentication processes that result
in faster, more cost-effective and more reliable provisioning
of SSL certificates, and now we've applied that expertise
to verifying domains.
By becoming a Registered Member you'll join a growing number
of online businesses who are creating a more trustworthy Internet
experience for consumers. Registered Members get the Verified
Domain Site seal (sample below) -- a globally recognized symbol
that shows that a web site has been through a third-party
authentication process from GeoTrust. It quickly identifies
to visitors that a domain (web address) is authentic and legally
registered. Click
here for more info on the Site Seal and GeoCode™
How Do I Become A Registered Member?
To become a Registered Member and display the Verified Domain
Site seal, Internet businesses go through an online verification
process through their web hosting company, where information
about the site and its owners are collected and verified.
GeoTrust deploys sophisticated anti-fraud algorithms, based
on its extensive experience as a leading provider of SSL certificates
for web security, as part of this process.
In addition, businesses agree to abide by the Registered
Member Pledge.
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Features & Benefits ::
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- Identify to visitors that your domain is legitimate,
authentic and legally registered
- Helps thwart phishing, pharming and other internet
fraud
- Dynamically generated GeoCode™ deters deal
spoofing attempts
Ideal web site verification solution for:
- Businesses using a shared SSL certificate for e-commerce
- Professional services such as lawyers, real estate
agents, insurance agents, doctors and consultants
- Local and state government web sites
- Media outlets such as newspapers, magazines, radio
stations and television stations
- Blog web sites
- Any of the 50 million legitimate informational web
sites
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Registered Member Pledge ::
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As a GeoTrust Registered Member
web site, I pledge to:
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Provide truthful and accurate advertising
and marketing information,
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Provide accurate information about
my business and business practices, including a
contact telephone number to support consumers,
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Protect consumer information using
industry standard measures to prevent accidental
disclosure or malicious theft,
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Respect consumer privacy, and provide
an online policy describing use of consumers' personal
information.
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